January 29, 2025
How to prove UX delivers business value - beyond the fluff
UX needs to prove its business value - but how? M.G Hachem lays out a clear, actionable approach to linking UX design to revenue, efficiency, and measurable impact.
Insights archive, page 32
January 3, 2025
Over the halfway mark: Reflections on my MBA journey at Boston University
With less than a year until graduation, M.G Hachem reflects on the key takeaways from their MBA journey, from ethical leadership to risk management and beyond.
December 10, 2024
AI agents are about to change everything - Are we ready?
AI agents are set to transform work, productivity, and UX design. Mohamad (M.G) Hachem briefly explores the potential of AI and how we can prepare for what's next.
September 30, 2024
Personas or Procrastination? Rethinking User Profiles in UX Design
Are detailed personas the cornerstone of UX, or just a creative writing exercise? M.G Hachem challenges conventional wisdom on user profiling and shares insights on impactful user research.
September 3, 2024
Conquering Math: Rewriting the Story That Held Me Back
M.G Hachem reflects on facing a lifelong fear of math during their MBA journey and shares how rewriting an old narrative led to unexpected success.
June 1, 2024
Pricing Strategies and Business Models: Reflections on My MBA Journey
M.G Hachem reflects on their first semester at Boston University's Questrom School of Business, exploring insights into product pricing, business models, and the intersection of UX and Product.