May 19, 2026
Building Protocol while running a consulting practice: what actually happens to your evenings
A founder note on building Protocol around family, consulting work, solo discipline, and the real tradeoffs of parallel product building.
A founder note on building Protocol around family, consulting work, solo discipline, and the real tradeoffs of parallel product building.
A founder note on building a consulting practice through proactive outreach, value-first conversations, freedom, focus, and the discipline of not spreading the work too thin.
A founder build-log essay on setting product kill criteria before attachment, distribution pressure, sunk cost, and portfolio maintenance distort judgment.