June 10, 2026
Arabic is not an afterthought. Most MENA products treat it like one - and it shows.
A regional product essay on why Arabic localisation requires UX architecture, cultural fluency, and market awareness beyond translated strings.
Mena
July 7, 2026
Arabic-native voice AI has a dialect problem
Arabic-native voice AI will keep failing if it treats Arabic as one language, especially in markets like Dubai and the UAE where dialect nuance is immediately legible.