From ACCM Executive Talks: The Human Side of AI Adoption

From ACCM Executive Talks: The Human Side of AI Adoption

From ACCM Executive Talks: The Human Side of AI Adoption

I recently joined Executive Talks by AC Capital Markets (ACCM) for a conversation titled “Investing in Media and AI: The Human Touch in an Automated Future.”

Listen in: Watch here


AI adoption: still superficial

Right now, AI adoption across most industries is cosmetic rather than core.
Think transcription, captioning, summarization - nice demos, but not true workflow redesign.

The real disruption will come when AI is woven into the very core of processes, not just bolted on. That’s when you’ll see fundamental change in speed, scale, and quality.


Why UX matters more than ever

This is where UX (user experience) and CX (customer experience) become critical.

  • Adoption: UX lowers the cost of moving onto a new system.
  • Retention: UX raises the cost of leaving once trust and habits are built.
  • Trust: UX ensures predictability - people know what happens when they click a button, and why.

In other words, UX is a moat. It builds stickiness in the age of AI, where switching costs and trust are the difference between scaling and stalling.


The human cost of automation

Behind all that glamour, there’s an uncomfortable truth: adoption is outpacing retraining.

Automation is compressing roles. Entire skill sets are becoming obsolete faster than companies can adapt. The workforce is polarizing: broad generalists on one end, hyper-specialists on the other, with the middle ground eroding.

And this isn’t hypothetical. A teleprompter operator, a sound technician, an editor - these are roles disappearing today. I wrestle with this personally, because my own work either contributes to it, or eventually will.

So the uncomfortable question remains:
What happens to the people who wake up one day to find their skills no longer relevant, and no runway to retrain?


Intention as the differentiator

For investors, this is both a risk and an opportunity.

Firms that chase short-term savings by cutting staff may find themselves unstable in the long run. The real winners will be those who adopt AI intentionally - leveraging automation to accelerate cycles while also reinvesting in their people to build resilience and trust.

Because in the end, this story isn’t about faster technology.
It’s about whether we can reach the future without leaving people behind.


Big thanks to Glenn Yin and the ACCM team for hosting the conversation.

You can watch the full feature here: https://accmfx.com/talk/detail?id=45