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Product-strategy

• Moe Hachem
• October 8, 2025
• • Professional practice,
  • Resources

How to choose the right UX consultant in Dubai

Startups and scale-ups don’t need more glossy UIs. They need someone who can reduce friction, align ...

• Moe Hachem
• March 31, 2026
• • Product,
  • Ai architecture,
  • Business strategy

Protocol: building a fitness OS for coaches who've outgrown their tools

Protocol launched March 1, 2026. In its current form, it's free to use for personal training — any a...

• Moe Hachem
• April 14, 2026
• • Product,
  • Regional insights,
  • Business strategy

Sila: building an event platform for a market that coordinates everything over WhatsApp

Sila: building an event platform for a market that coordinates everything over WhatsApp Sila means ...