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Practice-vs-theory

UX doesn't need prophets. It needs practitioners

UX doesn't need prophets. It needs practitioners

UX doesn't need prophets. It needs practitioners. Our field loves to deify gurus, between Don Norm...

The design industry worships gurus, but it's the realists who do the work

The design industry worships gurus, but it's the realists who do the work

The design industry worships gurus — but it's the realists who do the work. Most designers cycle t...