Dubai-based Product & Operations Consultant for founders and startups who need someone to think at the business level and make sure the product ships.

10+ years of experience fixing product friction, improving workflows, and delivering measurable outcomes.

I combine product strategy, UX leadership, and AI-augmented delivery to help teams move faster and make clearer decisions.

I work as a consultant or fractional product/UX leader to stabilize processes, align teams, and accelerate execution.

MBA at Boston University

The Manifesto

  • 01

    Design is an operational constraint, not just a visual layer.

  • 02

    Nobody shows up wanting to ship badly. The system just makes it the path of least resistance.

  • 03

    Slow teams aren't under-talented. They're under-structured.

  • 04

    Be intentional about what you do. Be more intentional about what you don't.

Education
Master of Business Administration (MBA)
Boston University - High Honors, Beta Gamma Sigma

Focus on Strategy, Operations, and Innovation.

Bachelor of Architecture (B.Arch)
American University of Sharjah - NAAB Accredited

Foundation in systems thinking, design theory, and complex project management.

Certifications & MOOCs

Continuous learning in Digital Product Management (UVA Darden), UX Research (University of Michigan), and Project Management.

View 50+ Certifications
Applied Research

Professional History

Est. 2021
Product & AI Workflow Consultant
M.G. Hachem - DDA | Dubai, UAE
2020 - 2021
Senior CX/UX Designer
Ecomz | Beirut, Lebanon
2014 - 2020
Contract Visual & Experience Designer
MGH Design Services | Beirut, Lebanon
2015 - 2019
Architect & Design Lead
BH Engineering | Beirut, Lebanon

Let's move your product forward

Working on something that needs a clearer path from strategy to execution? Let's talk. I typically reply within 24 hours.

Connect
LinkedIn
Base of Operations
Dubai, UAE